Abbie's Speaking Schedule
If you are a photographer, or a photographer in training, you can catch one of Abbie's 2016/2017 speaking engagements to learn topics such as Social Media Marketing for Photographers, Accountability for Photographers, and The Basics of Framing & Menu Building and more. If you would like a more in depth study into any part of your photography business, please visit the Mentoring page for information on one-on-learning. (coming soon)
Menu Building: Discovering Your True Value
April 4th 2017, 6:00-9:00pm
Carolina Grill, Zionsville, IN - Hosted by IPPG
In a digital world where photographers’ services are often undervalued & unappreciated by consumers, getting your clients to spend top dollar can often be a challenge – but not if YOU know your own value.
Spend an evening with Master Photographer & CPP, Abbie Thomas, as she gives you menu structure inspiration, guides you through the math of determining what you should charge & inspires your inner critic to take a hike! Determining your financial value is only step one; building your confidence so that you feel proud to actually charge what you’re worth is step 2! Bring a list of your monthly/yearly expenses & we’ll dive deep into the physical & mental building blocks of YOUR VALUE!
The Art of Communication for Photographers
March 8th, 2017, 9:00am - 4:00pm
PROCAM, Chicago (Aurora, Ill)
Hosted by PPA of Northern Illinois
In a digital world where photographers services are often undervalued & unappreciated by consumers, effectively communicating and educating your clients is an essential part of running a successful studio.
How much is your 8x10? Do I get all of my pictures on a cd? These are two of the many questions photographers constantly hear, dread and most often do not know how to respond to correctly.
Spend a day with Master Photographer, Certified Professional Photographer & Framer, Abbie Thomas, and learn how to address these questions & set yourself up for sales success! High anxiety phone calls, and disappointing sales appointments can be a thing of the past if you are communicating effectively with your clients. Each point of contact you have with a client will directly impact your sales appointment, and those points of contact will be deconstructed in this seminar.
You will walk away with:
-An initial phone call script that will weed out bargain hunters, and encourage your ideal clients to book
-Consultation tips & tricks that will breed trust in your services & get your clients thinking about preserving a legacy instead of worrying about price.
-Email & Contract must haves!
-Session tips & tricks that will excite your clients about purchasing products.
-Sales session techniques to help raise your average sale, and to close the sale on the spot.
There is an art to selling your art! With live demos & hands on activities, this class is sure to have an instant impact on your business & on your stress level!
The Basics of Framing
September 12, 2016
Welch Foto Portrait Studio, Goshen, Indiana
-For Imaging Professionals of Indiana (non-members, please ask how to attend!)
Certified professional photographer & framer, Abbie Welch, will be giving a crash course on the basics of framing using archival, museum standard techniques. Learn how to find a supplier, how to price yourself, how to find your signature framing style, & the proper way to put your final pieces together for your clients!
She will compare and contrast the different ways you can sell framed portrait art to your clients so you can be more profitable & stand out among your competition.
Learn the individual components of a finished piece (fillets, matting, glass vs. plexi, etc.)
Learn how to assemble different types of pieces (framed canvas, matted fine art prints, etc.)
Discover your favorite types of finished pieces, and learn how to profitably work those into your menu.
Discussion on self assembly vs. outsourcing
Accountability 101 - Batman had Roben & So Should You!
April 5, 2016 - 6:00pm
Running your business all on your own can be overwhelming, hard on your family, and mentally draining! Join Certified Professional
Photographers Roben Bellomo & Abbie Welch to learn a system that is helping to transform the way they run their businesses &
is alleviating the stress of sole proprietorship.